Click Start Digital
ING
ECOMMERCE PROFIT PLANNER

How Much Could You Actually Make?

Thinking about starting an online store but not sure if the numbers actually stack up? Answer 5 quick questions about your goals, budget and availability and we’ll show you what a real ecommerce business could look like for you. No fluff. No hype.
Just a personalised profit projection based on real data from thousands of Australian stores.

Takes about 60 seconds

Question 1 of 5

What type of products are you most interested in selling?

Pick the category that excites you most.

🏠
Home & Living
Decor, furniture, kitchen, organisation

A

💚
Health & Wellness
Supplements, fitness, self-care products

B

👶
Baby & Kids
Toys, clothing, nursery, feeding

C

🐶
Pet Products
Food, accessories, grooming, toys

D

Beauty & Skincare
Cosmetics, skincare, haircare, tools

E

🏋
Sports & Outdoors
Fitness gear, camping, activewear, accessories

F

Question 2 of 5

How many hours per week could you realistically dedicate?

Think about your actual week, not your ideal one.

5 to 10 hours
Side hustle pace. Evenings and weekends.

A

🕑
10 to 20 hours
Solid part-time commitment.

B

🕙
20 to 30 hours
Serious focus. Close to full-time.

C

🔥
30+ hours
All in. This is going to be my full-time thing.

D

Question 3 of 5

What monthly income goal are you working towards?

Be ambitious but realistic for your first year.

💰
$1,000 to $3,000 / month
A great side income to cover bills or save.

A

💳
$3,000 to $5,000 / month
Replace a part-time income.

B

💸
$5,000 to $10,000 / month
Replace a full-time salary.

C

🤑
$10,000+ / month
Build real wealth and financial freedom.

D

Question 4 of 5

How much are you willing to invest to get started?

This covers your store setup, stock and initial marketing.

🌱
Under $10,000
I’m still building up my launch fund.

A

🌳
$12,000 to $20,000
Ready to invest in a proper setup and launch strong.

B

💎
$20,000 to $35,000
Serious investment for faster results and bigger margins.

C

🚀
$35,000+
All in. Let’s build something big from day one.

D

Question 5 of 5

What’s your current level of ecommerce experience?

No judgement. Everyone starts somewhere.

🌱
Complete beginner
I’ve never sold anything online before.

A

📚
Done some research
I’ve been watching videos and reading up.

B

📝
Tried before
I’ve had a go but it didn’t take off.

C

🚀
Some experience
I’ve sold online and want to grow or start fresh.

D

ALMOST DONE

Where should we send your profit plan?

Pop in your details and we’ll show your personalised results on the next page.





Your Ecommerce Profit Projection

Revenue Trajectory
Month 1-2
Setup + first sales

Month 3-4
Finding your groove

Month 5-6
Building momentum

Year 1 Target

Year 2 Potential

Avg Order Value

Monthly Orders (Y1)

Monthly Overheads

Your Profit By Supplier Model

How you source your products has a massive impact on your bottom line. Here’s what your Year 1 profit could look like with each approach.

📦
Dropshipping
40% margin
Supplier ships direct. No stock needed. Lowest risk, lowest margins.

🏆
Private Label
75% margin
Your own brand. Highest margins, most control, biggest long-term upside.

Category Insight

Click Start Digital Track Record

Over the past 14 years, Click Start Digital has helped hundreds of everyday Australians launch profitable ecommerce stores. Our clients have collectively generated millions in online revenue across every product category. We know what works because we’ve seen it work, over and over again.

These projections are estimates based on averages from Click Start Digital clients in similar categories and circumstances. Individual results vary based on effort, market conditions and execution. This is not a guarantee of income.

Let’s Get You Ready to Launch

To launch a profitable ecommerce business, most of our successful clients invest between $12,000 and $35,000. The good news? There are smart ways to get you there faster.

Option 1: Save with ING

ING’s Savings Maximiser offers one of Australia’s highest ongoing interest rates. Set a savings goal and watch your launch fund grow. Even 3 to 6 months of focused saving can get you to your target.

Open an ING Savings Account

Option 2: Business Finance

ING offers personal loans that can be used to fund your business launch. With competitive rates and flexible terms, this could be the bridge between where you are now and where you want to be.

Explore ING Finance Options

These projections are estimates based on averages from Click Start Digital clients in similar categories and circumstances. Individual results vary based on effort, market conditions and execution. This is not a guarantee of income.